GMNext Touch Displays
Inside this pavilion were five interactive stations with their interfaces projected on glass, creating a
Many clients come to us referring to the interfaces from the film Minority Report. GM literally meant it, though, when they asked Obscura Digital for see-through touchscreen interfaces on glass for the NAIAS 2008 Conference in Detroit.
A capacitance-sensing film created a magical experience for conference attendees.
Stimulant conceived, designed, and developed a user interface that conveyed GM’s most bleeding-edge technology innovations and sustainability efforts. Obscura Digital designed and created custom rear-projection, capacitance-sensing touchscreens on five glass plinths. Four stations were available for any user, while a larger station was used by a presenter; its navigation system sent signals to change HD video projected on the outside of the pavilion in which it was housed.
On the kiosk level, content was separated from the presentation layer for nearly effortless updating. We dialed in the perfect blend of interactive elements with pre-rendered HD video textures to create a rich, immersive environment with effortless navigation. The system could accept images, full-resolution videos, and text with equal aplomb.
We were lucky enough to work directly with the exhibit designer, so we took our inspirations from the architectural forms used throughout the pavilion. This also allowed us to have direct input on ergonomic considerations, which helped marry our interaction designs to the physical environment. Motown never looked so good.
Creating interaction beyond the computer.
From desktop to device, multi-touch to gestural and portable to permanent, Stimulant crafts magical experiences for computers that don't look like computers.